Black Friday Deals
Online Course:
The Building Blocks of Sales Enablement
The ultimate Sales Enablement eLearning resource based on the best-selling book by Mike Kunkle.
Master the art and science of Sales Enablement. This holistic and actionable eLearning resource will provide you with the foundational knowledge required to transform your sales organisation and drive strategic sales effectiveness improvements.
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Black Friday Deals
Online Course:
The Building Blocks of Sales Enablement
The ultimate Sales Enablement Learning experience based on the best-selling book by Mike Kunkle.
Master the art and science of Sales Enablement. This holistic and personalized Learning experience will provide you with the knowledge required to fast-track the Sales Enablement maturity levels of your organization and your career.
Sales leaders from the biggest names in B2B have previously joined FFWD's training courses:
Fast-track your organization's
Sales Enablement maturity levels
How the building blocks fast-track your Enablement journey
Video Lessons
Video training on the frameworks that will take your organization's sales effectiveness to the next level
Support Content
Templates, quizzes, and cheat sheets designed to reinforce learning and support real-world application
Coaching
Weekly group coaching calls for personalized advice and content reinforcement tailored to your individual situation
Community
Connect with other Builders that have embarked on their journey to Sales Enablement mastery
What's inside
The Building Blocks of Sales Enablement?
All lessons are included in a membership.
Sales Enablement Definition
Understand the holistic definition of Sales Enablement that will supercharge your stakeholder alignment
Sales Enablement Limits
Understand what you can and cannot change and the environment needed for Sales Enablement to thrive
Finding Your Sales Enablement "Why"
Build resilience by establishing why it's worth embarking on the journey to Sales Enablement mastery
Sales Enablement Audits
How to audit existing sales enablement efforts and understand your organization's maturity levels
Enablement
Charter
How to formalize a strategic sales enablement plan with a pipeline of high-impact initiatives
Measuring
Success
How to measure Sales Enablement efforts, ensure ongoing optimization and prove impact
Stakeholder Management
How to ensure ongoing strategic alignment and effective communication across the organization
Buyer
Acumen
How to ensure your sales team understands your buyers better than anybody else in market
Sales
Process
How to develop a high-impact sales process that is aligned with the buyer journey
Sales
Methodology
How to find optimize your sales methodology or introduce one from scratch
Sales Analytics and Metrics
Understand the measurement required to manage sales effectiveness
Sales Manager Enablement
How to empower front-line sales managers to drive sustainable sales performance
Sales
Compensation
How to create a compensation structure that motivates and incentivises the right seller behaviours
Sales
Hiring
How to design a sales hiring process that eliminates unpleasant surprises
Sales
On-Boarding
How to design a performance-oriented onboarding program that sets sellers up for success
Sales
Training
How to effectively introduce the knowledge and skills required to set your sales team up for success
Sales
Coaching
How to create a scalable coaching culture that guides your reps to sales mastery
Sales
Support Services
How to create infrastructure for the most common sales support use cases
Sales
Support Content
How to identify and create content that supports sellers during the sales process
Buyer Engagement Content
How to map and create truly useful content that reduces friction during the hybrid buyer journey
Sales Technology and Tools
How to source and implement SalesTech that supports operational efficiency and sales results at scale
Performance Consulting
How to leverage the principles of performance consulting to maximise Sales Enablement impact
The Future of Enablement
Understand the trends and predictions that will help you plan your future career moves
Ongoing Execution and Alignment
How to make sure your stakeholders are aligned so the execution of your Sales Enablement gains momentum
And more content added monthly...
Access all lessons with an individual or corporate membership.
Plus you'll receive the following exclusive perks:
Group coaching sessions
Access to
future content
A free copy of The Building Blocks of Sales Enablement book
Access to the private community
Template downloads
Quizzes
Results achieved by
The Building Blocks of Sales Enablement framework
$398m
accretive revenue increase in one year from final project completion.
Enterprise
Public
B2B Financial Services
+11%
average profitability per sales rep in 4 months
Mid-Market
Private
Manufacturer
+47%
sales per rep in 9 months
SMB
Private
SaaS
Meet the Building Blocks Mentors
Felix Krueger
Building Blocks Mentor
Over the last 15 years, Felix has worked as an in-house enablement leader and consultant with some of the most recognised brands in B2B. Today he is the host of The State of Sales Enablement podcast and the CEO of Sales Enablement consulting firm FFWD.
Mike Kunkle
Building Blocks Mentor
Mike Kunkle is a highly-respected sales transformation architect, internationally-recognized sales training and sales enablement expert, and the author of The Building Blocks of Sales Enablement. Mike also works as the Vice President of Sales Effectiveness Services at SPARXiQ.
Membership Pricing
Individual Premium Membership
USD $1,695/year
Corporate Premium Membership
(up to 5 seats)
USD $6,295/year
30 Day Refund Policy
We are confident that you will love our product. But if you don't, we offer full refunds within 30 days.
The Building Blocks of Sales Enablement have been featured in leading business publications:
